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Behind the Scenes of a Successful Print Shop |
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New brochure in the Print Media Academy series "Concepts & Solutions": information for print media specialists and executives covering the topics management, strategy and sales.
"Behind the Scenes of a Successful Print Shop" is the latest title in the brochure series "Concepts & Solutions" from the Print Media Academy. In this publication, business consultant and author Erhard Ziesecke shows, by means of an ideal sample print shop, how strategic goals can consistently be implemented in business operations.
The brochure has been structured in the form of a dialog with questions and answers. It addresses the business principles and vision of the company, the resulting strategies and goals as well as their implementation, and even deals with personnel management. Another focus is the successful control and optimization of sales.
In its meanwhile fourth edition, the series "Concepts & Solutions" addresses executives in the print media industry and print production managers from industry, commerce and the service sector.
The issue "Behind the Scenes of a Successful Print Shop" as well as back issues may be
ordered free of charge.
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Contact:
Heidelberger Druckmaschinen AG
Print Media Academy
Kurfürsten-Anlage 52-60
69115 Heidelberg
Fax: +49 (0)6221 92 49 29
E-mail:
pma-info@heidelberg.com
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